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Greater Anglia celebrates Pride in Norwich

https://www.greateranglia.co.uk/about-us/news-desk/news-articles/greater-anglia-celebrates-pride-in-norwich

Norwich Pride Announces First Bus East of England as Official Entertainment Sponsor for 2025

Norwich Pride is delighted to announce that First Bus East of England will once again be supporting the event, returning as an official sponsor for the third consecutive year. This year, First Bus takes on the exciting role of Entertainment Sponsor, reinforcing its commitment to inclusivity and celebrating diversity in the communities it serves.

As part of the sponsorship, First Bus’s iconic, brightly coloured Pride bus will take centre stage at the event on Saturday, 26 July 2025, transforming into the Gilbert Baker Stage—named after the creator of the Pride flag. The stage will showcase a fantastic lineup of vibrant performances throughout the day, creating an unforgettable celebration of love, identity, and equality. The Pride bus will be situated on Theatre Street, which is part of the parade route ensuring that First Bus is right at the heart of the festivities.

Robert, Chair of Norwich Pride said: “We’re thrilled to have First Bus back as a sponsor for Norwich Pride 2025, and especially excited to see their Pride bus transformed into the Gilbert Baker Stage. Their continued support allows us to put on a fantastic event that truly celebrates our local LGBTQIA+ community. With First Bus providing a platform for incredible performances, this year’s Pride is set to be more vibrant than ever!”

Piers Marlow, Managing Director of First Bus East of England, commented: “We are incredibly proud to support Norwich Pride for the third year running. At First Bus, we believe that public transport should be welcoming and inclusive for everyone, and our involvement in Pride reflects our commitment to fostering a diverse and supportive environment—both for our colleagues and our customers. Seeing our Pride bus at the heart of the celebrations is a fantastic way to showcase that everyone is welcome on board with First Bus.”

Norwich Pride is committed to creating a welcoming, inclusive, and vibrant event that brings the community together to celebrate LGBTQ+ identity and equality. With the support of partners like First Bus, Pride continues to grow, ensuring that Norwich remains a beacon of acceptance and diversity.